Welcome to the South Cheltenham Local Traders' History Website
Cheltenham became fashionable following the discovery of the natural mineral waters in 1716 and in the 19th and early 20th centuries its spas, promenades, parks and avenues, appealed to those seeking healing and relaxation. The area once known as South Town serviced the more affluent districts and, with its abundance of independent traders, remains a vibrant community. Click on a coloured area of the map below to read the history of the shops and businesses.
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Why The Area MattersSouth Cheltenham has a mixed industrial, commercial and residential heritage reflecting the organic way in which it evolved in the 19th century. There is a very diverse mix of housing including the former mansions of the rich, the middle-class terraces and workers cottages, all within just a few streets.
The area also includes many small, privately owned shops and businesses, some having been in the same family for generations. There are three main shopping areas, Bath Road, the Suffolks and Tivoli, each with its own special character. The variety of cafes, pubs, restaurants and speciality shops makes this is a very popular part of Cheltenham. |
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Guided Walks
You can download a copy of our self-guided tour by clicking the icon below.
Alternatively, look out for notices of our popular guided walks, or use the Contact page link to enquire about future walks. 
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